Customer & Product Portfolio Management
Make better argumented portfolio decisions
Not all of your products contribute evenly to your business. Not all of your customers are equally important to you. On the contrary, as for many other things in life, the Pareto rule applies for your products and customers as well. The vital few make your business, while the trivial many mostly add complexity. The cost-to-serve based profitability allows you to see reality. And in many occasions the Pareto picture only sharpens after a cost-to-serve based modeling.
By mean of the Equazion software tool, we calculate Pareto classifications for various aspects (customers, items, suppliers, ...) and various dimensions (revenue, margin,...) of your business. We will show you results at aggregate level and will drill down to the individual case to prove our case. All of which will help you to rationalize and optimize your customer and/or product portfolio management.
Multidimensional approach of product portfolio management
Segmenting your customers and differentiating your offering or reviewing your product portfolio will never be accepted by your organization if it is done from a single perspective. Good product portfolio management takes a multitude of perspectives into consideration, such as:
- Who buys these products?
- What is their contribution?
- What is the ordering pattern?
- How many customers order them?
- ...
Along the Equazion Assessment approach, we jointly screen your business from a 360 degree business perspective. The impact of different assessment scenarios is calculated from a total business point of view as well. Move from one idea and many “contra arguments” to a mutually agreed decision to take action with the S&V product portfolio management approach.
Check our Portfolio Management client portfolio and testimonials.